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The "ooh la la" factor of this Baccarat Rouge 540-inspired body wash and these $32 holy grail comfortable leggings cannot be overstated.

Check out a TikTok of the Slipsticks in action. 

I *jumped* on this because I'm a huge fan of Clinique's Black Honey line — I'm wearing the Mauve Mentality shade that's meant to be an alternative to the $25 Nude Honey above! I love the consistency of this and the lightweight, buildable color. It's the perfect "keep this by the door/in a purse" lip tint that goes well with pretty much any outfit, since it's in that genre of "no makeup makeup." My only complaint is that you have to be careful not to twist it too high up, since the formula is kind of melty and makes it hard to twist back down. But otherwise this is an EXCELLENT everyday lippie to have in your arsenal!! 

Promising review: "Love these. Sheer, pigmented, but buildable, and don't feel heavy or thick or sticky like Wet 'N Wild lip oils do. I love that it's available in a stick option."  —catina m. claytor

Get it from Amazon for $10 (available in 10 shades). 

Check out a TikTok of the under-eye brightener in action. 

Promising review: "This stuff is AMAZING! I love the larger roller ball, the cooling effect, and the instant depuffing of my eyes. Will definitely keep on hand!" —TRISTA T. 

Get it from Amazon for $9.95+ (available in a steel or rose quartz rollerball). 

Read more about how an Epsom salt soak or bath can help with stress and muscle relaxation at Cleveland Clinic.

Promising review: "Love this Warm Vanilla scent! Warming fragrance lingers even as it dissolves well in the bathtub. When I looked at the fragrance components, I was doubtful I would like it, but the combination does impart a warm vanilla scent." —Erma

Each set comes with Floral Bloom, Cedar Rain, Citrus Pop, and Vanilla Dream. 

Promising review: "I love these hand creams! They feel so nice putting them on, and my hands feel amazing after. I will definitely keep buying!!" —Debbie Perault

Get a set of four from Amazon for $19.99 (available in five different multipacks). 

Check out a TikTok of the Baked Luminous Blush in action! 

Promising review: "Baked formulas are my absolute favorites when it comes to blushes and bronzers. These CoverGirl ones are magnificent. I knew I would like these just by looking at them, but they are even better than expected. I have seen many videos online comparing this formula to Hourglass. These CoverGirl ones have great quality, and they are worth every penny. The blushes are very pigmented but at the same time easy to build and blend. They are luminous but not shimmery or sparkly, and they don't enhance texture or pores. I got them in the shades Rose Latte and Strawberry Drizzle, and I will probably get the other two as well. The bronzer is also great. The shade I bought, Honey Bun, has a rosy undertone that goes very well with my skin tone. Like the blushes, it is very easy to blend and build." —Yise

Get it from Amazon for $9.97 (available in eight blush and bronzer shades). 

Lulu Candles is a US-based small business that specializes in scented candles and perfumes. 

Promising review: "This is such a great candle that fills the room quickly with a really nice, strong smell that is soothing and relaxing. I was looking for a less expensive Le Labo Santal 33 scent candle, and this one is very, very close! It's a bit stronger, but I love it! The shipment arrived fast, and I just love how fast it fills up the room without being lit for so long!" —Cristina Bertolotto

Get it from Amazon for $19.95+ (available in seven sizes, in gift box options, in packs of two, and in a variety of scents). 

Check out a TikTok of the marshmallow lip treatment in action. 

Promising review: "My new must-have! My number one go-to for healing lips was Carmex. This beat it. I love the consistency (very creamy/smooth), it’s not heavily flavored or goopy, and it obviously smells amazing. It isn’t overbearing and also doesn’t keep coating your mouth like the Eos stick balms (still great, but more wax)." —Breanah Shirazi

Get it from Amazon for $4.97 (also available in Strawberry Acai) 

If the name rings a bell, it's likely because you've used or heard of this brand's beloved under-eye masks!! You can check out Grace & Stella's Amazon page to find those and more high-quality, affordable versions of beauty products.

Promising review: "This is a must! Feels like a cloud and way better than a hand towel to dry your face, the perfect self-care product." —Jennifer

Get a pack of 60 from Amazon for $9.95. 

This is designed to work on all hair types, with reviewers with 2b to 4c curls mentioning it worked for them! 

Promising review: "Like many others, I tried this as a replacement for Olaplex. Honestly, Olaplex never had a great effect on my hair and certainly wasn’t worth the price. This did an unreal job on my hair!! I was skeptical (tried a little bit first because I was petrified it would burn off my hair and I would end up bald!) but, lo and behold, it was magic! My hair is so strong, silky, and healthy-looking after just one use. Plus, you can’t beat the price! Have already ordered another box. I should also add that I have curly/wavy hair that’s been colored to a light brown. Buy it!!" —BB

Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

Promising review: "This smells heavenly!! I wore it today with the Cheirosa 62, and it smells delicious! I already purchased a second bottle for me and one for my daughter because I know it's going viral, and I don't want to run out! It's already hard to find where I am. To me, this is even better than the Vanilla Cashmere, and that's been my absolute favorite so far." —Heather Mg 

Check out a TikTok of the liquid velvet eyeshadow in action. 

Promising review: "I'm very pale and have VERY oily, hooded lids. Normally, my eyeshadow creases even after using a primer. Usually, liquid shadows even crease with primer. This lasts all day without creasing. It's easy to apply — just a one-swipe eyeshadow (I use my fingers and haven't tried with a brush). The color Currant Mood gives a 'tired' or sultry look. I'd love to try the other cool toned colors. For the price, it performs like a high-end. Another home run for E.l.f." —Daria

Promising reviews: "I'm impressed with the quality of these pens. The 0.5mm fine point delivers a super smooth writing experience, and the ink dries quickly, leaving clean, neat lines. The barrel is also very comfortable to hold, even for extended periods. The retro colors are a stylish bonus. Highly recommend!" —Marie70

Get a set of five from Amazon for $8.99 (available in 12 styles and different pack sizes).

I am not responsible enough to own an expensive scarf but I LOVE love love colorful things, so I had to own this. It is delightfully soft on the skin and just as vibrant in person as it is online! I've really enjoyed wearing it on blustery days when I want to be bundled up, but don't want to be in my usual boring black-on-black New York winter gear. 

Get it from Amazon for $12.99+ (available in nine styles). 

Promising review: "This Kitsch French hairpin is both beautiful and functional. The gold finish is sleek and adds a touch of elegance, whether I'm dressing up or going casual. It holds my thick hair in place all day without slipping and is much more comfortable than hair ties. Great for buns, twists, or quick updos. Super easy to use once you get the hang of it. Definitely a staple in my hair routine now!" —J. Lee Hall

Get it from Amazon for $7.99 (available in four colors and in two packs). 

Joy Jolt is a small business that specializes in modern and pop culture-themed drinkware and kitchen accessories. 

Promising review: "Crate & Barrel look for less. These look and feel very high end — almost like a thin crystal." —Lauren

Get a set of two from Amazon for $19.95+ (available in three styles). 

Promising review: "Every hat should be lined with SATIN!! Saves your hairstyle. Warm hat, no itchiness. I purchased four of these hats — one for the car, one for my work bag, one for home, and one for my coat pocket. It also makes a great gift." —Tracy Abc Burke

Get it from Amazon for $9.95 (available in 16 colors and five other styles — just be sure you are clicking into a satin-lined style, because not all of them are!) 

Promising review: "Look far more expensive than they are. Super chic, lightweight, and comfortable. They really look like high-quality earrings!" —Christine

"These earrings were fabulous, lightweight, and didn’t cause any irritation with my ears after wearing them for 6+ hours! Great price point and they stayed in great even through dancing the night away at a wedding!" —Samantha Jocelyn

Promising review: "Tired of traditional 'cool' pillows that feel like a brick? Tired of soft pillows that wake you up in sweat? Look no more! I am a very hot-natured, hot-sleeping person. I can not sleep without a fan on high blowing on me. This pillow is legitimately cool and comfortable. Somehow soft but still supportive. Very, very happy with my purchase and the price!" —Robert

Get a set of two from Amazon for $39.99. 

Promising review: "I've seen these leggings all over TikTok and finally decided to give them a chance. I do a lot of HIIT workouts and find that these 'buttery soft' leggings never really hold up well. I don't know what they're doing differently here, but I love it. They are so soft and stretchy, but incredibly smoothing. They've done well in HIIT, low-impact, and weight-lifting workouts. I couldn't recommend these enough." —Ashley 

"These leggings are incredible! The fabric is so soft and feels just like Lululemon. Lightweight, high-quality, and sweat‑wicking. Even during intense workouts or runs, I don’t feel sweaty at all. They move perfectly with my body and stay in place without riding down. Definitely my new favorite pair!" —Kara

Get them from Amazon for $32 (available in women's sizes XXS–XL and 32 colors) — and check out matching tops and bras at the Amazon CRZ Yoga page! 

I bought this after being peer-pressured by all the lovely reviews, and I'm happy to report it lives up to the hype. The scent is lovely — it has depth with a hint of floral, but it's light and not at all overpowering. My favorite thing about it is how easily it pairs other scents, because I am a body mist gremlin who swaps out her scents every day. The lather is also deeply satisfying, and I feel quite refreshed and squeaky clean without ever feeling dry. 

Promising review: "Cremo's body wash is nothing short of exceptional. If you’re a fan of luxurious fragrances, this product will quickly become your new favorite. It boasts an incredible scent that perfectly mimics Baccarat Rouge 540 — a fragrance renowned for its sophisticated and captivating aroma. What sets this body wash apart is not just its stunning scent but also its longevity. The fragrance lingers beautifully throughout the day, ensuring you stay enveloped in that luxurious aroma long after your shower." —Ralph D. Thompson II

Dermora is a small business that specializes in eye masks and foot peels. 

Promising review: "I have to say I was a skeptic on these but bought them anyway on a whim after seeing them on The Today Show. Much to my surprise, I found they really do what they said they do. The puffiness under my eyes was substantially reduced, and my skin felt much softer and moisturized. They're a great addition to your self-care." —janiem

Get 15 pairs from Amazon for $12.25 (also available in five other sets and one other style).

According to Johns Hopkins, you may want to avoid diffusing oils around larger groups and young children because of the side effects of different oils. You may also want to avoid using an oil diffuser around pets with breathing problems, according to the ASPCA.

Promising review: "This is the most beautiful and calming aromatherapy oil diffuser I have seen. This is incredibly easy to use and features various timer buttons that can be shut off at your discretion. I love to watch its realistic 'flame' effect. The scent emits wonderfully. It also looks beautiful in my home. This was a great value for the price and great quality." —Amanda

Get it from Amazon for $24.99 (available in seven styles). 

I am OBSESSED with Maldon Sea Salt flakes — I love to put them in olive oil for dipping bread, on top of any chocolate dessert, on any kind of potato or cheese dish. Every time I think to put it on something new, my brain does a little high-five with my mouth. 

Promising review: "I’ve tried many sea salts, and Maldon Salt truly stands out. The flaky texture is perfect for finishing dishes, giving a satisfying crunch and a clean, pure salt flavor that enhances without overpowering. I use it on everything from roasted vegetables to homemade chocolate chip cookies, which really makes a noticeable difference. The size lasts a long time, and the handcrafted quality feels premium without being overpriced. Unlike some salts that dissolve too quickly or taste flat, this salt maintains its delicate structure and flavor until it hits your food. There's no overpowering smell, seals well, and cooks well, too." —Michelle Kim

Dossier is a small business that specializes in alternative, affordable perfumes — check out the rest of their options on their Amazon storefront! 

Promising review: "Gorgeous scent! I love perfumes, and I’m super picky. I either love or return. This scent is gorgeous. Smells a bit sweet but not overly sweet, not super vanilla, just a hint of it with sophistication. Very soft and sultry. I applied moisturizer (thin, thin layer of Vaseline) and then sprayed perfume. It stayed on my skin for probably over eight hours. I checked my sweater the next day you could easily smell it on my sweater. Definitely worth the money." —Amazon Customer

Get it from Amazon for $25.97 (also available in a smaller size). 

Promising review: "I have a real diamond tennis bracelet that I don’t always like to travel with or wear in the water. This is the perfect swap! The quality for the price is amazing, and it shines like it’s real. I’ve worn it all summer in the pool, and it hasn’t tarnished at all." —Sarah Reeves

For what it's worth, Pavoi — the company behind this piece — has gone TikTok viral time and time again for its classic, modern, and expensive-looking pieces. I personally own almost all my "daily wear" jewelry from Pavoi and swear by it (particularly this gold-plated ring and these chunky gold-plated earrings!). Everything is so easy to accessorize and makes my outfits look and feel so much more put together, and the pieces are so durable that they're easily worth twice what I paid. Check out the rest of Pavoi's line of jewelry for more options, including earrings, bracelets, and anklets! 

Get it from Amazon for $19.95+ (available in three colors, two styles, and three sizes). 

Promising review: "These soft socks are like walking on clouds! I put them on and instantly felt the warm, cuddly comfort — they’re so soft, I never want to take them off. Perfect for chilly mornings or lounging around the house, they make me feel like I’m wrapped in a hug. The best part? They’re super cute and come in fun colors and patterns that add a little extra personality to my outfit. Whether I’m relaxing with a book, watching my favorite show, or just need some serious comfort, these socks are my new go-to. If you love feeling cozy and want to add a splash of fun to your sock drawer, these are a total must-have. Soft, stylish, and oh-so-snuggly!" —Shannon

Get it from Amazon for $8.99 (available in six styles and multipacks). 

Here's what BuzzFeeder Elizabeth Lilly has to say about them: "I own multiple sets of these and even pack them when I travel because I never want to sleep on a cotton pillowcase again after getting used to these beauts." 

Promising review: "My hair has never been better! I got this because of TikTok, and it has done wonders for my hair. My hair isn’t frizzy or dull-looking when I get up in the morning." —Aaron Key

"These are really nice — perfect price point too. There's no difference between these and the same pillowcases from Kitsch at three times the price." —Keri

Get a set of two from Amazon for $8.99 (available in 36 colors and four sizes).

Promising review: "The bubbliest of baths; the scents all smell amazing, but not overpowering. The bubbles are fine and plentiful, as well as being gentle on the skin. I have purchased many times and will continue to purchase." —Sydney Carton 

Get it from Amazon for $11.62 (available in four other scents). 

Promising review: "I recently purchased this watch and overall, I’m quite pleased with it. It has a very vintage look, which I really like; it definitely stands out in a subtle, classic way. The build quality feels solid and well-made, which was a pleasant surprise at this price point. One thing to note is the size: it’s very small, honestly, about the size of my thumb. But once I got used to it, I actually started to appreciate its dainty, understated look. The battery works perfectly so far, and it keeps time well. Overall, it's a charming little watch that feels like a hidden gem, especially if you're into vintage style and don’t mind a smaller size." —Rafat017 

Get it from Amazon for $27.95 (available in four finishes).

Promising review: "Better than any liquid blush — this has great pigment that builds easily and can be sheered out easily. It stays on my skin (52 years old, dry and dehydrated skin type) all day. It works well with skincare, sunscreen, and other makeup products. Beautiful colors and great pricing! It doesn't dry or flake off my skin. Feels nice, looks fabulous!" —CatTheGreat

Get it from Amazon for $13.99 (available in 11 shades). 

Promising review: "It does help if you have some sinus congestion to relieve it somewhat when you use it in the shower. I do like the scent and find it helps to relax you as you steam in the shower. It is not overpowering, but it eases your body and mind. Would recommend." —Amazon Customer 

Get a set of five from Amazon for $7.99. 

Promising review: "I have combination skin and the Tatcha Rice Wash is the only thing I can use. I was gonna spend my last few dollars on the Tatcha but then I saw this. With the price I thought if it doesn’t work, it isn’t a huge deal. I’m never going back, this is like the exact same thing and you barely need any, the scent is the only difference besides it being a bit thicker BUT THAT'S GOOD because it’s BARELY thicker AND that means even less goes a much longer way. This is a holy grail item. If you haven’t tried it, I soooo highly recommend." —Lingaling

Get it from Amazon for $11.99+ (available in two sizes). 

Promising review: "Very surprised with how nice and sturdy these are. I honestly had little hope, but with a newborn, I was just looking for that sense of self, and I couldn't spend 2+ hours at the nail salon, so I figured I'd try it. So cute. Easy to do. Easy to stop, attend to the baby, and then continue putting them on. They held up for 48 hours so far, and I have not been gentle. Not too thick, bends naturally, great size options." —Keriann I. 

Get it from Amazon for $17.99 (available in 28 other styles). 

Melifluous Designed In Spain is a small business that specializes in seasonal accessories. 

Psst — this was one of Oprah's Favorite Things for 2025! 

Promising review: "I’m absolutely obsessed with this hooded scarf, it‘s the perfect 2-in-1 accessory (scarf + beanie)! The quality is outstanding, feeling luxuriously soft and thick enough to keep me genuinely warm without adding any bulky weight. The design is unique, instantly elevates my outfit, and the length is perfect for securely wrapping up against the cold wind. It even arrived packaged beautifully! If you want a stylish, high-quality winter essential, this is the one to get." —Lucas C. 

Get it from Amazon for $16.92 (available in nine colors). 

Promising review: "Really well constructed. Comfortable fabric. I don't wear shorts, so these will be great for summer. The fit is great. I ordered these pants in three more colors the day after the first pair arrived. Excellent value!" —Montana Fam

Get it from Amazon for $29.74+ (available in women's sizes XS–XXL and 14 colors). 

You can check out Vaseline's radiant body oils and lotions for more options! 

Promising review: "I am shocked by how pretty it is and how good it smells. Also, great price and great quality. It’s not too greasy, just really nicely moisturizing :)." —Faith Bremmer 

Promising review: "Modern long-sleeve tee. It could also act like a thin sweatshirt, too! Fit just like expected. So comfortable and soft. Not too baggy, just right. True to size. Looks nice on. Great with jeans or leggings. Highly recommend." —Laurel824 

Get it from Amazon for $8.99+ (available in women's sizes 3XS–4XL and 35 styles) 

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Emma Lord is a Senior Shopping Writer at BuzzFeed with 10 years of experience in lifestyle writing, specializing in a broad range of topics, including beauty, cleaning, fashion, personal care, home, fitness, and her beloved “TikTok made me buy it.”

Reviews have been edited for length and/or clarity.