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The only remorse you'll feel is for being so late to the game.

Promising reviews: "I got this in hopes of lightening my dark inner thighs. It’s been a month of using the bar every time I shower and I see drastic results already. I was a bit suspicious if this would actually work, but if you are on the fence please take this as a sign to get it and try it out. I’m so excited to see how I look in a few months from now because this thing works and it works fast!" —puppbear

"Works very good and great for sensitive skin. I wish I gotten this sooner." —lindsay j.

Get a set of two from Amazon for $14.99 (also available in larger multipacks).

This is designed to work on all hair types. Many reviewers with 2b–4c curls mention it worked for them! 

Promising reviews: "This product leaves my hair soft and silky every time I use it. It’s a miracle product. There isn’t much of a scent, which is fine. It only takes a small pea-sized amount. When I first purchased this product my hair was very dry and I had just been to the salon where the stylist commented that she could tell I colored and blew my hair dry often, not exactly something you want to hear, so I had a salon treatment done. My stylist, of course, suggested I come back more often and pay the exorbitant price of the salon every other week. I don’t think it was all that horrible but it was dry. I found this product on Amazon and used it instead. I’m really glad I did bc it’s saved me a ton of money." —Laura's things

"First time trying this product and it made my hair so soft!!!! I don't regret purchasing it!" —Amado

Check out BuzzFeed's full review of the Elizavecca hair treatment for more deets!

Caffeine has a number of skincare benefits, including brightening and temporarily reducing the appearance of stretch marks and cellulite, if that's something you're looking to do! You can read more about the skincare benefits of caffeine at the Cleveland Clinic.

Promising reviews: "For demographic purposes: Female, 33 years old. I've only been using this for four days and can see a slight difference in the appearance of my cellulite. I have a deep dimple in my left butt cheek and I can already tell that it's shrinking and smoothing out. I've used very expensive creams, oils, and lotions but after four days I already see more results with this product. To make it even better, the scent is amazing! I use it all over because it makes my skin so soft even the next day." —ChelseaK

"I’ve tried a few different products for my postpartum stomach and nothing seemed to work. I’ve been using this stuff for almost a week and it’s like night and day! My skin is so soft and smooth now, the formula dries on my skin almost immediately and doesn’t leave any sticky residue behind. The smell is nice and not overpowering at all. Wish I'd bought some sooner!" —Amy S.

Get it from Amazon for $24+ (available in four sizes and in bundle packs). 

Promising review: "So amazing!! I read an article about an 89 year old that looked like she was 60 and she said this was her secret weapon since she was in her mid-30s. I quickly searched to see if this product even still existed and it did! so I decided to try it out. Leaves your skin so soft! I have my daughter use it as well to help with some minor pimples she gets. I use it everyday and really helps brighten skin. Wish I started using this sooner!" —Allza

Promising review: "Better than my $90 eye cream!! I cannot believe that I haven’t heard of this product sooner! Helped to reduce the appearance of my dark circles within a few weeks. It instantly smoothed fine lines and layers beautifully under my concealer. Hydration lasts all day. I know not all products work for everyone but this is worth a shot given the price is right. I’m just excited that I found a better, less expensive alternative to a pricey eye cream." —Maria

And remember, like with any retinol (that actually works) *just do not use it every day.* Start slow and work yourself up if needed, paying attention to your skin. 

Promising reviews: "This product is magic in a bottle!!! I have been struggling to find a good skincare routine that will remove my acne scars and remove dark spots on my face. I will forever buy this product! I’ve only been using this for two weeks and noticed a huge difference right away! I am so excited to clean my face in the morning and night now! I also bought the Cerave hydrating cleanser, moisturizer, and eye cream and they have been amazing as well! CeraVe is the best! Don’t think twice about this product just buy it!!!" —mallory brook bravo

"I've been using this for a month or two! I definitely notice smoother skin and less breakouts. Wish I’d tried this sooner. Currently only using 2–3 times/week!" —Rachy

This hair oil works moisturizing wonders for nearly every hair type (from thick and curly to thin and damaged). Check out the reviews below!

Promising reviews: "I absolutely love this hair oil. I wish I had discovered it sooner! It not only smells amazing, it gives my hair a silky, soft, shine. It tames frizz and flyaways without weighing my hair down. I would absolutely recommend it!" —laurenmarionxo

"Perfect for curls! I was a bit skeptical about this hair oil because I have never found an oil that works for my fine 3a curls, but this is the best hair oil on the market! It hydrates the hair and leaves it shiny but not weighed down or greasy. Plus the smell is to die for. I wish I had tried this oil sooner!" —Louiebylizzie

"Thumbs up for fine thin hair. I have fine, thin hair and I really like this oil. I don’t use much, one drop is plenty for me... This is the first and only oil I’ve used that gives my hair beautiful SHINE without weighing it down, just soft bouncy shiny healthy hair...I’ve tried tons of hair oils over the years and this one is my favorite." —Lernzy

"Not so oily which helps a lot, especially with my 4c hair. Smells really good …and improves shine for long hours." —oasare

Get it from  Amazon for $44 (available in two sizes) or Sephora for $46 (available in two sizes).

This highly concentrated formula contains 96.3% snail secretion filtrate, which helps repair damage while moisturizing your skin.

Promising review: "I've been wanting to try this for so long after seeing a YouTuber say how great it was but didn't want to spend the money on it. As soon as I saw it on Amazon for half the price, I bought it and it regret not getting it sooner. It feels so beautiful on the skin, very moisturizing and soothing. I love applying this morning and night after my treatments and before moisturizing and it keeps my skin so soft and plump. Love it." —Denise Strohl

Get it from Amazon for $17.99 (also available as a two-pack).  

Promising review: "This stuff is magical! I wish I would’ve taken before and after pics of my hands. I moved to Vegas 6 years ago and because it’s so dry out here, it has made my nails, cuticles, and skin around the nail dry, peeling – they were very unhealthy! I had constant hangnails and nails would not grow normally on the sides (hard to explain). I put the cream on three times a day as directed and within two days, it worked like magic. I wish I would’ve discovered this stuff sooner. If you’re on the fence about getting it, don’t delay, run don’t walk. I can finally grow my nails out again and wear beautiful rings." —Lorilynn

Get it from Amazon for $8.88 (available in two varieties).

BTW, this is cruelty-free! It's suitable for all hair types, too.

Promising reviews: "I can finally skip a day or two between washes!! I’ve tried so many dry shampoos, from drug store to salon and none of them really worked for me. I can apply this product very sparingly along my part and easily skip a shampoo without being self-conscious or having an itchy scalp. Must have for oily hair." —Dino

"I've tried a lot of different dry shampoos and for me, nothing comes close to this. This will be my go-to from here on out. Biggest regret is not finding it sooner." —Disbdakilla

Get it from Amazon for $17.60 (available in four shades and in multipacks). 

LilyAna Naturals is a family-owned small business using natural ingredients to craft high-quality skincare products.

Promising reviews: "This eye cream is a miracle in a good-sized jar! I have only had this product for a week, and I began noticing differences after one day. My under-eye is softer, and my lines are disappearing. My skin is very sensitive, and this product does not irritate me at all! HIGHLY recommend this product as well as their face cream!" —Nikole

"I've been using this for a couple of months now and I really like it! Previously I've used Clinique or Origins...this works just as well or better. I wish I had found this sooner as it is a lot less expensive than other alternatives. I've seen other reviewers say they keep it in the fridge and while I don't find that necessary I may have to try because it sounds very refreshing!" —Cat SV

Get it from Amazon for $15.99+ (available in three sizes and in packs of two).

Promising review: "I have extremely sensitive teeth from over-whitening in high school but this product has been such a lifesaver! I am a daily black coffee and red wine [drinker] so my teeth have taken a toll as far as staining goes. Seriously, I was very hesitant on getting this because of how sensitive my teeth are but I wish I got it sooner! This is such a great product!" —Mimi Doherty

Get a two-pack from Amazon for $14.95+ (also available in packs of four or individually).

Talk to your doctor before using this product if you're experiencing hair loss. Read more about biotin shampoo and hair at Cleveland Clinic.

Maple Holistics is a small business that specializes in beauty products with all-natural ingredients. 

Promising reviews: "I love this shampoo! I had gastric sleeve surgery and my hair was very, very thin. I started taking biotin and switched to biotin shampoo as recommended by my doctor. It doesn’t make your hair grow by washing it but it makes your hair and roots stronger. And it worked. After using the whole bottle, my hair was stronger. I had a lot of new growth that was sticking around (the previous new growth fell out early on) and my hair was getting thicker. Eight months later, my hair is back to normal. It's longer and thicker than ever. I still use it twice a week and love it! I’m not in love with the way it smells but others love it when they smell my hair." —Diane J. Huff

"This shampoo has changed my hair from limp, fine hair to thick, shiny hair. My scalp is tingly clean and I enjoy shampooing. I wish I would have found this product sooner." —Just ask me

Get it from Amazon for $14.95+ (available in four sizes and in packs of two).

Promising review: "I have always used body scrubs, so many different kinds and brands. When using this mitt, I didn't see much dead skin but I wasn't expecting to since I consistently use body scrub. After using this mitt, my skin has never felt softer or smoother. I wish I found this sooner, I would have saved a lot of money not buying scrubs. This is a wonderful price for a wonderful product. If it is in your cart, buy it now!!" —Amazon Customer

Get it from Amazon for $11.39 (available in five colors and in packs of two).

BuzzFeed Shopping editor Kayla Boyd swears by this mascara and said: "As someone who isn't a big fan of false lashes (the glue irritates my eyes and I'm terrible at applying them), this budget-friendly holy grail does the trick for both lengthening and volumizing my lashes. It uses a conic shape fiber brush to help the mascara apply evenly without getting too clumpy. Plus, it's cruelty-free!" Peep more deets in her full Essence Lash Princess mascara review.

Promising review: "Outstanding, unbelievable eyelashes! This product is easy on the eyes, no irritation, and WOW!! What volume. Oh how I wished I would have discovered this sooner." —Tamara Adkisson

Get it from Amazon for $4.97 (available in black or brown and in packs of three).

Promising review: "Why haven't I found this stuff sooner?!? My lashes are thin, sparse, uneven, and falling out. Big hot mess. I'm a mom so I don't have time to do false eyelashes. But this stuff makes my lashes look longer, darker, and fuller. And after I take off my makeup, my lashes still look long, feel soft, and are noticeable. I don't know how I lived without this stuff." —A Rose

Get it from Amazon for $9.97+ (also available in packs of two).

Promising review: "Years of stubborn whiteheads and blackheads gone after a few uses! I wish I had bought this sooner! I’ve been struggling with deep whiteheads and blackheads on my chin and nose for years. I get monthly facials with microdermabrasion and it barely helps. After about a week's worth of use out of this, they are finally coming to the surface and can be extracted!" —Allie

Get it from Amazon for $12.50 (also available in packs of two). 

Promising review: "I just bought this and oh my goodness, the difference in my cystic acne scars is amazing. The damage is already starting to disappear and this product just got a return customer. It's been hard for me to figure out what to do with my skin since I had my daughter and started getting really bad acne. I wish I had found this sooner!" —Malia

Get it from Amazon for $10.26+ (available in three sizes).

BTW, a lot of reviewers say they use this as part of their double cleansing routine. As the name implies, double cleansing is a method of cleansing your face twice: first with an oil-based cleanser, and again with a water-based cleanser to help get all the yucky stuff out of your pores.

Promising reviews: "BEST OIL CLEANSER I SWEAR. I’ve gone through 3-4 bottles now and it continues to cleanse my skin AMAZING. It melts makeup, clears pores. Honestly a heaven-send. The first time I used it, it cleared a lot of my sebum and even now when I use it, it clears any dead skin and dirt I have, even when I don’t wear makeup. BUY IT, it's amazing. You can see all the dirt that came out of my face recently in the photo [above, right]." —rexichor

"Got it because it was all over my TikTok and I wanted to try the double cleansing. And wow, I don't regret it, it's amazing!!!! Leaves my skin so soft and so hydrated. I use it before my water base cleanser and it has helped me reduce my breakouts. I love the texture, the smell is very subtle (you can barely smell it) and I just love it." —Linette González

BuzzFeed Shopping editor Amanda Davis tried these and says: "I've tried various (countless 😅) pimple patches in the past and The Mighty Patch definitely takes the cake. I stick it on and honestly forget that it's even there. The adhesive is strong, so it stays on during my tossing and turning at night, but I often wear it during the day, too! I work from home, and it's not noticeable during my video calls which I truly, truly appreciate. I begin seeing the gunk from my zits after 2–3 hours of having it covered, but I leave it on for at least the full six. When it's removed, it's like the healing time was sped up and what would've taken a couple of days took just HOURS."

Be sure to read the full Mighty Pimple Patch review for more deets!

Promising review: "I had never heard of these and LUCKILY I found them while browsing same-day shipping items and decided to give them a try. I started dermaplaning recently and I get a pimple almost every time I do. These little patches actually work, they are ABSOLUTELY AMAZING!!! I wish I'd known about them sooner!!!" —MV

Get a 36-pack from Amazon for $12.99 (also available as a 72-pack).

Check out this TikTok of the Lovoir Winged Eyeliner Stamp in action!

The Flick Stick comes from New Zealand-based brand and small biz Lovoir Beauty. 

Promising review: "So easy to use!! Wish I had known about this product so much sooner!! Easily did my winged liner in only a couple of minutes and didn’t have to worry about any touchups!!" —Andrea H.

Get it from Amazon for $15.99 (available in three styles).

Promising review: "Okay, so I’m still in shock how well this worked and gave me soft beautiful heels again! I’ve had dry, cracked 'teeth' on my heels since eight years ago from being a server at two restaurants…and I’m like WHY DIDN’T I discover this sooner?! It had gotten so bad that I was embarrassed to wear sandals in public because they just looked so gross. Then one day I realized that I should probably try SOMETHING because they were getting so bad that the 'teeth' would scratch my leg at night when my foot swiped my leg and it hurt haha so I saw this Rikans file for $10 and after some research decided to give it a shot. I honestly thought it would take at least 10 sessions before I’d see any improvement but NO! This tool just grated my teeth away in ONE session." —benjamin kim

Promising review: "This has been a lifesaver. I bought this and a pedicure kit. Had I known how good this would work I would have just purchased this. I had no idea this existed. I have been living in pain for years due to a callus on my foot that comes and goes after a lot of work. This stuff melts the skin away. I am amazed and wish I found it sooner." —Samantha Sims

Get it from Amazon for $7.99+ (available in three styles and in packs of two).

Shine in a silicone-free product?! Dreams really do come true. Reviewers with everything from stick straight to 4c curls love this product.

Promising reviews: "I don’t usually do reviews on products, but for this one I absolutely have to. I have 3c type hair and struggle with a lot of breakage, unmanageability, and moisture. When my mom mentioned this product to me, I didn’t take her seriously because of the simple fact that we have two completely different hair textures. I never would have thought this brand would work on my hair. I have always used ethnic hair products and stayed away from brands such as this one because of the alcohol consumption. I have never in my 22 years felt my hair like this. I feel like I have a completely different head of hair. This product is so amazing and I will FOREVER be using this product in my hair regimen. Thank you so much!! ♥️" —Theressa Hailey

Promising review: "Used this for the first time and I love it! Made my dry hair shiny and healthy looking! I wish I would have discovered this product sooner!" —Riley

Read more about Differin and adapalene acne treatments at Mayo Clinic.

Promising reviews: "After a month and a half of using this product, I don’t have a single active breakout on my face. This is the first time in over a year! My only regret is that I wish I would have found this sooner to save my skin from scarring." —Ashley Lester

"This stuff actually works. I work in a spa, and I’ve tried dozens of different products that cost five times the price to try to clear up my acne-prone skin and NOTHING has worked as well as Differin gel. One of my esthetician coworkers recommended it to me, and dang if she wasn’t right. It will dry out your skin pretty badly, so make sure you have and use a good moisturizer, but my skin cleared up in less than two weeks, and I’m still amazed." —Rin Wisell

Get it from Amazon for $13.48+ (available in three sizes).

It's also easy to clean: Just twist and unlock the roller's ring, gently pull out the stone part, wash the stone with a gentle cleanser, rinse it off, and let it air dry before using it again!

Promising review: "I was shocked! This actually works. It takes the oil away without distributing the makeup. Game changer for me. I don’t know why I didn’t know about this sooner." —Lesa A.

Promising reviews: "I'm horrible with lipstick, I can never make it last. But this stuff did! The best part is that it did not dry out my lips like other lip stains do. The color is rich and bold. Love it." —Wendy M.

"Applies smoothly, easy to blend, and highly pigmented. It feels lightweight and comfortable, doesn’t dry out my lips, stain lasts for hours, and goes great on my cheeks as well. New fan. Will be getting more. Don’t know why I didn’t try this sooner." —Dillon C.

Get it from Amazon for $8.90 (available in 44 shades).

Apply it after cleansing and toning for a clearer complexion!

Promising reviews: "I never write product reviews but I am OBSESSED with this product...I am so glad I decided to try something new. I've been using it for less than a week and my pores are smaller, skin tone is more even, breakouts are under control and fading at least twice as fast as usual, and my skin is GLOWING. I have very sensitive, acne-prone skin that is annoyingly combination. I haven't found this to be overly drying or irritating in any way. I would recommend this product to anyone." —Amazon Customer

"I wish I discovered this product sooner in my life. I had developed milia all over my forehead after having kids. It was all over and it made me insecure in many ways. I read reviews on this product and it has changed my life for the better. It cleared up all of my milia and skin imperfections. It is a remarkable product and I will never use anything else again. I also use the skin cleanser in the shower and together, boom! Clear glowing skin!" —Amazon Customer

Get it from Amazon for $15+ (available in two sizes).

Unlike other hair dryers, this one can be held closer to the roots and scalp for a higher volume and lift and helps you curl hair at the end while it dries. It comes with three heat settings and is designed to work on all hair textures — reviewers with 2a–4c hair mentioned it working for them, and especially noted that it helps cut down on drying time!

Promising reviews: "Oh. My. Gosh. Let me start off by saying I HATE doing my hair. It's long, straight, and really fine so I just let it air dry and call it a day but that leaves it flat, frizzy, and a little wavy in the back. Well I got this puppy in the mail today so immediately jumped in the shower so I could use my new drying brush and this thing is literally magic! It dried it so silky smooth and gave me so much volume. I used it on the low setting first then high and was blown away. I will forever be drying my hair this way. I feel like a hair model LOL. So basically ... just buy the thing. You won't regret it!" —Chloe512

"I love this, I wish I would have bought it sooner. Best purchase ever and most definitely would buy again. I absolutely love how it leaves my hair, soft and shiny. I don’t even need to straighten my hair because I have curly hair care. This helps me get ready in half the time that I would have to brush it. Blow dry it and flat iron this works." —Miriam Ramos

Get it from Amazon for $43.17+ (available in various styles).

Many reviewers with curl types 4a-c prefer the oval brush, but if you're looking to blow out tighter curls or coils, try the Revlon One-Step paddle brush instead. This model is made for users with curlier hair. You can get it for $27.52. Reviewers of this brush also say it's the best thing they've bought for their hair!

Read more about tea tree oil and how it can help with acne at Mayo Clinic.

Promising review: "I have been struggling with tinea versicolor for over a year now and have not found anything to soothe the itching/pain that comes with it other than this. I have only been using the body wash for about a week and it’s made an enormous difference! I have tried prescription creams, medicated lotions, etc. but I have never had results like this! Such good stuff. 10/10 recommend" —Blackburn's

"I bought this because I was having an allergic reaction to my deodorant and I saw that an antibacterial soap would help clear it up. After a few days of using this, I noticed that I wasn't having as much of a problem with BO either. Ever since I had my son, I've been struggling with BO and used to have to reapply deodorant (sometimes more than twice a day). Since using this soap, I've only had to apply once and no matter how much I sweat, I don't smell. I wish I had known sooner that this was all I had to use to get rid of that problem!" — Kiley

Get it from Amazon for $13.49 (also available in packs of two).

Promising review: "Amazing!! So easy to use. My skin is soooooo smooth after. I love the cap you can place on it when doing your eyebrows so you protect your eyelashes. I mainly use it for eyebrows and upper lip. I wish I would have bought these sooner!!!" —Colleen

Get a three-pack from Amazon for $5.94 (also available in packs of nine).

Promising review: "I am sorry that I did not discover this years ago! I have ordered two of them by mistake and it’s one of my best mistakes. I have had the ingrown hair issue on my legs for years now, which causes the 'strawberry legs' issue as well. I’ve been using once a week for a month now and my legs have never seen a smoother day before! It is incredible. I apply it on my legs and scrub it with my bare hands a little bit, then I continue doing it with the scrubbing side of my sponge for a couple of minutes. I’m scared to stop using it. I don’t want to go back to my old legs!" —Eylote

Get it from Amazon for $12+ (available in five sizes and in packs of two).

Promising review: "I love this makeup! I only wish I'd found it sooner. I use it as a concealer for dark circles. It is very easy to apply and blend and while it provides good coverage, it doesn't feel or look heavy. I've added it to my daily routine following moisturizer even on 'low makeup' days where I'm really only slapping on mascara and lip gloss." —cav6

Check out our full review of Maybelline's Instant Age Rewind Concealer  for more deets.

Get it from Amazon for $9.98 (available in several shades).

Promising review: "I LOVE this stuff....it is like magic on my skin! I can't believe I didn't know about this sooner. It makes my makeup so smooth and beautiful. It also helps my makeup stay on all day without any touch-ups. If you are looking for something to make your makeup look better or reduce the look of fine lines, this is a miracle worker, in my opinion." —Kitty Blocher

Get it from Amazon for $10.67 (also available in three other styles).

Radha Beauty is a small business that offers a slew of all-natural, organic beauty products.

Promising review: "I've been meaning to purchase rosehip oil for a while and kept putting it off. I only regret not trying it sooner. After my evening cleanse, I use about six drops and gently push it into the skin on my face and neck. The difference even after the first week is uncanny. Clear, smooth, even – never greasy. I'm thinking about trying it on my scalp, as well, before I wash my hair, to promote hair growth. A definite must for your skincare routine and at the price point, you can't beat it. Will definitely be repurchasing." —The Planned Paralegal

Check out our in-depth look at this miracle facial oil!

Check out a TikTok of the Rare Beauty liquid blush in action!

This Latinx-owned business (from founder Selena Gomez, to be more specific!) was launched in 2020 with the goal of helping people celebrate their individuality and their own beauty, nixing the world's impossible beauty standards in the process. And BTW, all Rare Beauty products are vegan and cruelty-free!

Promising review: "I hope this never gets discontinued because it will take me forever to go through the bottle, but I love it. The color LOVE is so perfect, and I imagine will be great on so many skin tones. So pigmented. Honestly really fun to use. It seems overwhelming and like a lot of pigment, but it blends so well. TikTok made me buy it, and I definitely don’t regret it. I will probably end up buying other colors." —AlexaX

Get it from Sephora for $25 (available in 11 shades, two finishes, and two sizes). 

Promising review: "I LOVE this brush! My hair is really thick, so I always have a problem with my scalp not getting clean. No matter what I tried, I’d always end up finding itchy spots where there’s still shampoo or conditioner left in my hair. With this, my scalp finally feels CLEAN. It also helps with my shedding problem, since I find hair in the [wildest] places. With this brush, I have a lot of loose hair right after I shower, then much less for the rest of the time. It’s amazing, and I wish I had bought one much sooner." —JustSayErin

Get it from Amazon for $6.49+ (available in three colors).

Wonderskin is a small business that specializes in makeup and skincare products. 

Promising reviews: "I didn’t know what to expect when I received this product, but I have to say I am pleasantly surprised! I absolutely love it! I put it on as soon as it arrived. I kept it on for almost a minute and when I wiped it off with a damp cotton ball, the color was beautiful. It’s true to its word about the 12-hour stay power. I put a little lip balm over it and enjoyed eating, drinking, and talking. It didn’t come off! If you like lip stain? Get this product! It’s a keeper. I will be ordering all of the shades." —Brandy

"I love lip stains and I’ve tried them all. This is by far the best. I only wish I’d gotten it sooner. It’s been sitting on my wishlist for a while. Fantastic, lasting color." —Shana

Get it from Amazon for $22 (available in several shades). 

Promising review: "This is the queen of purple shampoos. I am only upset that I did not discover this sooner. I cannot speak to the moisturizing nature, the scent, or anything else like that because I shampoo my hair with Innersense and then layer my purple shampoo on top of that and lather really well, but I can tell you there is literally no orange in my hair at all. It is very difficult to get the orange tones out. But between my hairstylist and this amazing purple shampoo, I have achieved a beautiful, no orange-toned, wheat-looking blonde color. It is literally my dream hair color. I’m thinking of taking this shampoo to my next color appointment so my stylist can see it—and to make sure she doesn’t use anything else on me." —dani

Get it from Amazon for $19.99+ (available in two sizes; OR check out this one for light brown brunettes for $17.79).

Tower 28 is an Asian woman-owned business designed for sensitive skin. Their products are free of any sensitivity-causing ingredients, and are also vegan and cruelty-free.

Promising review: "What is this magic in a bottle??? LIFESAVER!!! I wish I found this product sooner, it really made a difference with pimples, redness, and pores!! Will repurchase forever." —mariavel

Get it from Tower 28, Sephora, or Amazon for $12+ (available in various sizes).

BuzzFeed Shopping is service journalism first: our writers and editors spend all day shopping so you don’t have to, vetting products, fact-checking brand claims, and surfacing what actually helps in real life. We center readers over revenue, recommend products with authenticity (using real experiences, not ad-speak), and reflect our diverse audience, inclusive of a variety of price points, people, and needs. We cut through fake deals, favor useful info over glossy fluff, and recommend both budget and splurge options with context so you can decide what’s right for you — and still have a little fun along the way.

Courtney Lynch has spent the last three years as a Shopping Writer at BuzzFeed covering a wide range of topics, including but not limited to must-have Amazon products, personal care, home and organization, and more.